GOOD CONTENT MARKETING TIP Not SEO but Image Optimisation ISO. You’d be surprised at how many people use Google’s image search, to see photos of a hotel room, or restaurant food etc. 1. Rename your image files which for example come out of a camera with a file name of IMG-12345678.raw or .jpg. to something like […]
SEO TRAINING
SEO professional development is essential for keeping up with changes in the way search engines rank results.
Low-level SEO training is important for business executives so that they can better:
understand the SEO needed for their website
select the best SEO experts in Perth
monitor the performance of in-house and outsourced SEO agencies.
High-level SEO training in Perth Australia is required to upgrade SEO skills of staff in Perth’s digital marketing agencies and of full-time SEO consultants working on valuable SEO projects.
[caption id="attachment_704" align="alignnone" width="347"] Experienced teacher Ben Grummels conducting SEO training in Perth[/caption]
WHY SEO TRAINING IS IMPORTANT
The success of online businesses often ride on the success of their digital marketing and core to that is SEO (search engine optimisation) which connects customers searching for your products/services with your sales information. Your competitors are learning more and more about gaining an edge on search engine result pages. SEO training is essential for staying ahead of new search engine updates and implementing best practice SEO deployment.
Book your affordable SEO lessons in Perth today by phoning Ben on 0418 958 799.
Online SEO training from Perth Australia can be done with Zoom but training is better in person at my Perth training office.
MORE INFORMATION ABOUT SEO TRAINING IN PERTH
Simple Website Design for Fast Loading Web Pages
PAGE LOAD SPEED, A SEARCH ENGINE RANKING SIGNAL If designing websites with a CMS like WordPress, keep it simple for fast-loading web pages. SEO tip: Use lightweight plugins or don’t use plugins. Plugins add easy functionality so don’t delete too many, just the heavy-weight plugins. When searching for new plugins, always use the word “LIGHTWEIGHT“. WHY FAST-LOADING […]
MARKETING SEO
TIPS FOR SEO MARKETING COMPANIES I know that SEO is THE best value type of digital marketing. Convincing prospective SEO clients in Perth is a challenge but here are some SEO marketing tips. Demonstrate how SEO gets our clients on page one of search engines for COMPETITIVE phrases. The best is a live demonstration at […]
Website Set Up For Good SEO
FIRST STEPS IN WEBSITE SET UP Meet to understand goals of the website. Sales, brand marketing or both. Keyword research BEFORE a business plan, before domain name buying, before trademark registration, is best but I understand that that’s not always possible. My modus operandi has been for new sites: 40 minutes of brainstorming/keyword research with a client […]
SEO Stats Guiding 2021 Business Marketing
LOCAL SEARCH SEO STATISTICS With statistical hindsight and advances in SEO technology both serverside and frontend, I take a look at how SEO strategies are shaping up for 2021. The statistical information about SEO has been curated from leading SEO websites and search engines to explain in plain English for SEO beginners while at the […]
Website Development Planning For Good SEO
First steps in planning a website for future success in SEO includes keyword research and good site structure development SEARCH SEARCH ENGINE RANKING SIGNALS Fast loading pages achieved with the selection of a LIGHTWEIGHT WordPress theme Fast loading content Serverside optimisation on a fast server A CDN if you’re wanting to attract customers more than […]
Long Tail SEO Perth
WHAT IS LONG-TAIL SEO? Long tail seo is the targeting of niche phrases for a position on search engines. WHAT IS THE DISADVANTAGE OF LONG TAIL SEO? Low search volumes. WHAT IS THE BENEFIT? The advantage of long tail search engine optimisation is less competition for high value targeted marketing. HOW? How to do longtail […]
Setting Up Websites For Good SEO
The first step in setting up a new website for future good SEO success is ESSENTIAL keyword research. That leads to buying of good intellectual property such as exact match domain names and trademark/s. SITE DEVELOPMENT FOR GOOD SEO Fast loading Good looking CONTENT MARKETING: Create compelling content for site visitors to stay longer on […]
Latest Google Update
2020 SEO news is there was a major Google algorithem update on 10 August 2020. Below are some comments about SEO performance experienced by other SEOers. If your Perth website slipped off Google phone me on 0418958799. When Google algorithems change, sometimes your site gets pushed down Google SERPs. Get me to check your Perth […]
CONTENT MARKETING FOR SEO
INTERESTING CONTENT IS KING You might be wondering what content has to do with SEO. Well in fact a lot. Interesting and relevent content to what was searched for, hold’s the attention of page visitors longer. Search engines like Google know how long a visitor stays on a page. The longer the stay the better […]