SEO

Website Set Up For Good SEO

FIRST STEPS IN WEBSITE SET UP Meet to understand goals of the website. Sales, brand marketing or both. Keyword research BEFORE a business plan, before domain name buying, before trademark registration, is best but I understand that that’s not always possible. My modus operandi has been for new sites: 40 minutes of brainstorming/keyword research with a client […]

Social Media Marketing Vs SEO

SEO Compared to Social Media Marketing PROS AND CONS OF SOCIAL MEDIA MARKETING COMPARED TO SEARCH ENGINE OPTIMISATION When considering the most effective digital marketing campaign to maximize a good return on investment (ROI) it’s good to think about targeting Social Media Marketing (SMM) aka “LinkBait” or to use traditional SEO link building and online […]

SEO Stats Guiding 2021 Business Marketing

LOCAL SEARCH SEO STATISTICS With statistical hindsight and advances in SEO technology both serverside and frontend, I take a look at how SEO strategies are shaping up for 2021. The statistical information about SEO has been curated from leading SEO websites and search engines to explain in plain English for SEO beginners while at the […]

Website Development Planning For Good SEO

First steps in planning a website for future success in SEO includes keyword research and good site structure development SEARCH SEARCH ENGINE RANKING SIGNALS Fast loading pages achieved with the selection of a LIGHTWEIGHT WordPress theme Fast loading content Serverside optimisation on a fast server A CDN if you’re wanting to attract customers more than […]

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