Specialising in SEO Services Perth
The latest Google core algorithm update in March 2024 penalised lack of depth, unoriginal, low-value websites. Was your website removed/deindexed from Google because it relied on thin or duplicate content? What is Google’s new Helpful Content Update? Google’s Helpful Content Update is a new algorithm update designed to reward websites that produce high-quality content written to provide […]
HOW TO REDUCE DEPENDENCY ON ONLINE TRAVEL AGENTS (OTA) THROUGH DIRECT HOTEL MARKETING List Direct Marketing Channels for Hotels 1. Paid search: Google Ads, Bing Ads and Yahoo! Search Marketing 2. Social media marketing: Facebook Ads, Twitter Ads and Instagram Ads 3. Email marketing: Newsletter distribution, personalised messages and automated campaigns 4. Content marketing: Blogging, […]
If you’re a user of Yoast SEO, I found the $99 per year Yoast premium plugin worthwhile. I tested the feature of relative (internal) linking recommendations to cornerstone pages on my https://seoperth.expert. The SEO KPIs as measured by GSC and Ahrefs improved so now I’ll be buying this plugin for my High-Level SEO clients as […]
Q&A Information About Website Updates WordPress and WordPress themes are updated frequently to improve: How can I tell if my website needs updating? A site health report will identify what needs updating. Where can I find a WordPress Site Health Report?Dashboard > Tools > Site Health Red circles with a white number inside also indicate […]
HOW TO REMOVE /category/ in URLs.I don’t like non-keywords in URLs. Eg /category/ Few people search for “category”https://internationalfuel.com.au/product-category/dispensing-nozzles/If using Yoast SEO > Settings > Categories > Enable SEO controls and assessment > slide left to untick.If using Rank Math WP Dashboard > Rank Math > Titles & Meta > Posts and set the Primary Taxonomy […]
Google sells domain name registration business to Squarespace. cc of an email from Google: Squarespace recently announced that it entered into an agreement to purchase all domain name registrations and related customer accounts from Google Domains. As a valued customer we wanted to make you aware of the following important information. What happens now? There is […]
SEO Compared to Social Media Marketing PROS AND CONS OF SOCIAL MEDIA MARKETING COMPARED TO SEARCH ENGINE OPTIMISATION When considering the most effective digital marketing campaign to maximize a good return on investment (ROI) it’s good to think about targeting Social Media Marketing (SMM) aka “LinkBait” or to use traditional SEO link building and online […]
SEO COSTS PERTH The cost of SEO in Perth WA is determined by: Monthly costs of SEO plans in Perth can be as low as $400 per month to $1,000 per month. Seek reckons the hourly rate for an average skilled SEOer in Perth is about $100 per hour. I’m the best at SEO in […]
Problems when HTTPS is not set up properly There are various versions of your web address that can confuse search engines www http https I’m writing this post about HTTPS issues because all too often I’ve gone to sites where the best version of their URL is not working. For example at the time of […]
H Tags in SEO How page structure and H tags are important for SEO. For focus have h1 match the page title. Think of h1 like the title of a book. H2 like paragraph names. H tags are important for SEO. Web designers typically make the mistake of using h tags only for formatting We […]
LOCAL SEARCH SEO STATISTICS With statistical hindsight and advances in SEO technology both serverside and frontend, I take a look at how SEO strategies are shaping up in 2023. The statistical information about SEO has been curated from leading SEO websites and search engines to explain in plain English for SEO beginners while at the […]
14 ways how to get more quality backlink juice for better SEO. What incentive to get webmasters to link to my site? Backlinks are an important search engine ranking signal. Natural acquisition of relevant to your website from quality web pages is good for SEO ( Search Engine Optimisation ). Following are 14 ways on […]
Reasons why CONTINUED investment in SEO important: Search engines change over time. For example, as more peoples use mobile phones for searching, Google has placed more importance on user experience (UX) such as page load speed. Your competitors change. Competitors and their SEO staff/agency know of all of these changes and adapt to changes Competitors […]
REASONS CAUSING GOOD SEO BUSINESSES TO LOSE CLIENTS. Even though I provide good SEO services, my SEO company in Perth still, occasionally loses clients. There’s a number of reasons outlined following why good SEO companies lose clients. Company resturcture/takeovers/mergers. When this happens parent companies or new company structures might already have and prefer to use […]
PAGE LOAD SPEED, A SEARCH ENGINE RANKING SIGNAL If designing websites with a CMS like WordPress, keep it simple for fast-loading web pages. SEO tip: Use lightweight plugins or don’t use plugins. Plugins add easy functionality so don’t delete too many, just the heavy-weight plugins. When searching for new plugins, always use the word “LIGHTWEIGHT“. WHY FAST-LOADING […]
