A list of interesting types of content marketing services in Perth Australia that hold visitors to your web page longer for a good search engine ranking signal.
CONTENT IS KING FOR SEO
Informative interesting content holds visitors to a webpage longer. Search engines like Google know how long. A short visit is described as a high bounce rate. Long stay page visits sends a message to search engines that your page is worthwhile to boost up their SERPs (Search Engine Result Pages).
WHAT CONTENT FOR CONTENT MARKETING?
COPYWRITING FOR SEO.
Good interesting well-written copy. Words, without too many spelling mistakes, hold the attention of page visitors.
Words in headlines (h tags)
Words in hypertext and buttons
IMAGES that are responsive (adapt to the size of the device used to view pages) and are optimised for fast loading.
Good interesting photos that relate to the words on the page.
Infographics
Static charts and less boring, dynamic charts that change according to a data feed.
VIDEOS
Interesting videos can hold page visitors for a long time but you need web technology to ensure they don’t slow your page load speed.
My Perth YouTube channel has had over 2M views. It’s part of being influential in Perth.
MAPS
Interesting maps that relate to the rest of the content on your web page make for good content. Interactive maps are even more interesting content. Again you’ll need web technology if embedding Google Maps to your web page to prevent a Google Map from slowing your page load speed. My map of Perth WA has had at the time of writing 2.5M views. All my clients get free linked pins on my many Perth maps.
More map marketing information.
INTERACTIVE CONTENT
Interactive content increases user engagement and hopefully improves user experience.
Online forms
Puzzles
Quizzes
Online calculator
Ebooks
Calendars. Eg Make an appointment with an ESO expert or embed your Google Calendar as shown on my contact a Perth SEO specialist webpage.
Embed interactive content from your social media posts onto your web page.
White papers
Questionnaires
Solution finder. Input variables. Get an answer.
CONTENT PRODUCTION PERTH
While I’ve done some content production in Perth such as video production and photography, I just don’t seem to get time for this enjoyable, creative occupation. Sometimes like the feature image on this web page I will buy content for content marketing. Only if I know the subject matter well do I get involved in content creation in the field of copywriting for SEO.
Content marketing web page author: Ben Grummels lead SEO at the best SEO company in Perth Australia.