2022 SEO news is there was a major Google algorithm update on 25 August 2022. Google’s Helpful Content Update promotes helpful original content and downplays content written solely for performance in search engines.

The helpful content update demotes content written for purly ranking in SERPs. Content that does not inform or help people. Google says this update will ‘tackle content that seems to have been primarily created for ranking well in search engines.’  The update will ‘help make sure that unoriginal, low-quality content doesn’t rank highly in Search, added Google. If you’re copywriting for SEO and traffic only, you might be hit by the Google Helpful Content Update of 2022.

Below are some comments about SEO performance experienced by other SEOers.