Month: April 2023

SEO For Direct Hotel Bookings

HOW TO REDUCE DEPENDENCY ON ONLINE TRAVEL AGENTS – OTAs – THROUGH DIRECT HOTEL MARKETING List Direct Marketing Channels for Hotels 1. Paid search: Google Ads, Bing Ads and Yahoo! Search Marketing 2. Social media marketing: Facebook Ads, Twitter Ads and Instagram Ads 3. Email marketing: Newsletter distribution, personalised messages and automated campaigns 4. Content […]

Latest Google Update

What is Google’s new Helpful Content Update? Google’s Helpful Content Update is a new algorithm update designed to reward websites that produce high-quality content written to provide interesting content often to answer Google search questions. In 2023 Google’s latest core update rewards the ranking of pages that deliver more value compared to existing web pages […]

Bank SEO, SEO for Financial Services Business, Perth Australia

SEO for Australian Banks and Financial Institutions I’ve been awarded the contract to do SEO for the new Ziksu mobile banking service. In addition to bank SEO I’ve done some other digital marketing for Ziksu including link building and online advertising on my other popular Perth websites. Once the new Ziksu mobile bank company website […]

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