Year: 2022

Social Media Marketing Vs SEO

SEO Compared to Social Media Marketing PROS AND CONS OF SOCIAL MEDIA MARKETING COMPARED TO SEARCH ENGINE OPTIMISATION When considering the most effective digital marketing campaign to maximize a good return on investment (ROI) it’s good to think about targeting Social Media Marketing (SMM) aka “LinkBait” or to use traditional SEO link building and online […]

HTTPS issues

Problems when HTTPS is not set up properly There are various versions of your web address that can confuse search engines www http https I’m writing this post about HTTPS issues because all too often I’ve gone to sites where the best version of their URL is not working. For example at the time of […]

Which Are The Best Keyword Research Tools?

Following is a list of SEO analysis and keyword research tools. Some are specialise in only keyword research. Some tools do a number of different SEO analyses. The simplest, most popular and best keyword research tool is Google’s Trends. BEST SEO ANALYSIS TOOLS Google Trends  aHrefs. The best for backlink checking. Even better aHrefs backlink […]

WordPress Update Service Perth

Why Monthly WordPress Updates Monthly WordPress updating services in Perth are necessary for improving website security, functionality/performance and SEO. 86% of hacked WordPress sites is because of lack of updates.  What in WordPress Needs Updating? WordPress itself. Themes (web design templates) that your webdesigner used. If using child themes, they need updating. WordPress plugins need […]

New Australian Domain Name Registration Rules

NEW .COM.AU DOMAIN NAME LICENSING RULES MEAN YOU NEED TO PROTECT YOUR DOMAIN NAME With new domain name registration rules in Australia, auDA (Australian Domain Name Authority) is on 12 April 2021 toughening up the domain name registration rules.  YOU COULD LOSE YOUR AUSTRALIAN DOMAIN NAME That would be DISASTROUS if you’ve invested a lot […]

SEO Stats Guiding Business Marketing

LOCAL SEARCH SEO STATISTICS With statistical hindsight and advances in SEO technology both serverside and frontend, I take a look at how SEO strategies are shaping up in 2023. The statistical information about SEO has been curated from leading SEO websites and search engines to explain in plain English for SEO beginners while at the […]

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